Rocco Forte's The Balmoral is one of top ten in Europe
The travel-savvy readers voted for their favourite hotels, spas, golf courses, cruises and destinations in the annual Readers' Choice Platinum List. The Balmoral, which ranks eighth in the Top 10 European Hotels, appears alongside world-renowned properties including The Four Seasons Hotels, George V, Paris and Hotel Cipriani, Venice. The Balmoral was noted as "one of the best hotels in Scotland, which boasts a Michelin-starred restaurant, recently renovated guestrooms, and spa bedrooms with direct access to the highly-rated therapists."
This is a ringing endorsement from some of The Balmoral's most discerning clients. Rocco Forte's iconic property is continuing to increase its overseas visitors, particularly from the USA, which grew 20 per cent last year. This trend is set to continue as results from the first six months of the year show that the American market is likely to grow another 10 per cent this year. In addition, growth markets including Russia and South America are showing strong results.
The Balmoral continues to focus on its top priority - outstanding customer care - through its dynamic training strategy, as well as introducing innovative ideas such as its "Five-star Kids" and "Posh Picnics" concepts. As a result, the hotel is currently enjoying a busy summer season and is looking forward to playing host to thousands of visitors over the festival period in August.
Commenting on this latest accolade, Debbie Taylor, General Manager at The Balmoral said, "I am extremely proud of this success, as The Balmoral's rating within the top 10 European Hotels is true recognition for a world-class destination hotel. This is also a great endorsement for the city of Edinburgh, which provides an inspiring destination for our international guests."
For further details, please contact Emma Offord in The Balmoral's Press Office:
0131 622 8805, eofford@roccofortecollection.com


